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Your next branded event or marketing campaign will require special attention towards the material used on coasters. It’s not only about aesthetics; it’s also about durability and function. It is essential that your coasters echo your brand’s message, be it through a Signage Shop or as part of your broader Banner Printing in Melbourne strategy. In this blog, we will discuss the four most popular materials used in Coasters Printing in Melbourne, their uses, and which one will serve your needs perfectly.
Pulpboard – Ideal for High Volume Campaigns
Among the least expensive materials are pulpboard coasters. They are lightweight, biodegradable, and perfect for product launches, pubs, and short-term promotions. Their ability to absorb moisture and the availability of large printable spaces make them even more desirable. If you are in need of a large quantity for an event, a Signage Shop will be more than happy to assist you. While these coasters are very cost-effective, they are not waterproof and do not last very long.
Ceramic – Best for Premium Presentation
When it comes to promoting your brand image, there is no better option than ceramic coasters. They are popular in high-end bars and hotels and make for great executive gifts. Ceramic coasters offer great print clarity, withstand wear and tear, and are best suited for permanent prints. Businesses that use Banner Printing Melbourne together with branded merchandise will find that ceramics bring everything together with a cohesive, high-end look. Just remember that they cost more to make and are heavier.
Cork – Sustainable and Functional
Brands that focus on eco-sustainability appreciate cork for a variety of reasons. Lightweight, water-resistant, environmentally friendly, and a very useful choice are cork coasters. Though they are not the best for photo-quality prints, bold and simple logos shine on the cork. Many Coasters Printing Melbourne orders have opted for cork due to its minimalist feel, making it a hit with wellness and organic product lines.
Acrylic – Sleek, Modern, and Bold
Acrylic coasters have a polished, glass-like finish, which makes colours pop. They are durable and waterproof, making them perfect for modern brands. Businesses with modern branding will not need to worry about style; with bold designs on signage or Banner Printing in Melbourne, acrylic coasters will carry the style into your print collateral. Ideal for trade shows and tech events, as well as creative agencies.
Your coaster can say a lot about your brand. Think about what your coasters say about your brand. A cork coaster sends a message about sustainability, while a ceramic coaster sends an elegant message. Pulpboard may be more practical, but does it align with your promotional goals?
A small object can be turned into a meaningful impression with the right material. Enhance your brand image with Coasters Printing in Melbourne. Remember, consistency is the key.
Need help choosing the right style? Mojo Press can guide you from concept to final print coasters, signage, banners, and beyond.